Brands Stepping Up During PandemicApril 13, 2020
During this global pandemic, companies are really stepping up and using their resources to help support the impacted communities, healthcare workers, and organizations in need. Destin Commons is proud to showcase our brands that are helping the world fight the Coronavirus by producing materials for frontline workers and by donating goods, services, and money to help out the most impacted by the pandemic.
The AEO Foundation has created an Assistance Fund to provide support for AEO associates who have experienced financial hardship as a result of being diagnosed with COVID-19 or who have a spouse/partner or child with the illness. Through the AEO Foundation, American Eagle Outfitters has also committed to the following.
- Using their supply chain capabilities to source personal protective gear, including one million masks for first responders and health care providers located in communities in need.
- American Eagle and Aerie are engaging customers to help raise funds for Good360 to assist those impacted by COVID-19.
- With deep gratitude to health care workers on the frontlines, 2,000+ American Eagle and Aerie gift cards will be offered to medical personnel in New York City.
- To help global communities in need, AEO made an early contribution to Good360’s COVID-19 assistance fund.
- Associates in our Distribution Center communities of Ottawa, KS, and Hazleton, PA are helping to deliver much-needed supplies, including protective masks and gloves, to first responders in the area. AEO is also partnering with local restaurants in these areas to subsidize meals for the community and our associates.
Through the John M. Belk Endowment Fund and the David Belk Cannon Foundation, Belk has donated $2 million to the COVID-19 Response Fund committed to helping those impacted by the Coronavirus. “Our team is honored to support the community at a time when the need is so vast,” said MC Belk Pilon, president and board chair of the John M. Belk Endowment. “Now more
than ever, our community must come together to rise above these trying times.”
Crocs is donating a free pair of shoes (with free shipping) to healthcare workers on the frontlines of COVID-19. If you’re a healthcare professional in need of our easy to clean, comfortable Crocs shoes, Crocs has you taken care of. Just click here to make your request.
The H&M Foundation has donated $500,000 to the COVID-19 Solidarity Response Fund . The donation made by the H&M Foundation will support World Health Organization’s immediate global efforts to track and understand the spread of the virus, to ensure patients get the care they need, frontline workers get essential supplies and information, and to accelerate efforts to develop vaccines, tests, and treatments.
The COVID-19 Solidarity Response Fund is currently the only way for individual donors and other charitable givers to contribute to WHO’s global response efforts.
“The growing COVID-19 pandemic affects us all and the World Health Organization is doing an extremely important job of leading and managing this global effort. We hope that more organisations and individuals want to join and help, as donations to the COVID-19 Solidarity Response Fund are essential to meet funding needs in this fast-moving situation,” said Karl-Johan Persson, board member of H&M Foundation.
”We are all experiencing an extraordinary situation which requires as many as possible to get involved to enable response efforts. The H&M Foundation’s contribution will be used to protect vulnerable patients and health workers in the front line through the establishment of intensive care units and access to protective equipment. We encourage everyone that want to help to get involved,” said Diana Amini, Global Manager, H&M Foundation
Lowe’s is committing $25 million to support the emerging needs of our associates, customers, and communities. Working similarly to how Lowe’s responds during natural disasters, the company’s philanthropic commitment includes:
- $10 million in product that will be donated to medical professionals on the frontlines. Lowe’s is currently delivering essential items, such as respirators and other protective gear, to hospitals nationwide by working with national healthcare supply distributors to allocate product where it’s needed most.
- Nearly $4.5 million for Lowe’s stores in the U.S. and Canada, which are empowered to donate products in their communities to serve short and long-term needs.
- $3 million to support associates, including through the Lowe’s Employee Relief Fund, which helps Lowe’s associates in times of disaster and crisis.
- $3 million to help support local small businesses, particularly skilled trades professionals, continue to operate.
- $1.5 million to support the COVID-19 Response Fund and other nonprofit organizations in Lowe’s hometown, the Greater Charlotte, N.C. region.
- $500,000 to the American Red Cross, whose long-standing mission is to alleviate human suffering in the face of emergencies. This donation will support the operations of the Red Cross to maintain a sufficient supply of blood to help patients in need and ensure that the Red Cross is able to fulfill its promise of helping people prepare for, respond to and recover from disasters big and small. The organization faces a blood shortage as blood drives are canceled, and it needs additional donors now more than ever.
Lucky Brand has donated $5,000 worth of denim to the Suay Sew Shop to produce 5,000 masks and recently joined forces with Rothy’s and other brands to create The Open Innovation Coalition. The purpose of The Open Innovation Coalition is to unite like-minded brands and share resources to support COVID-19 relief efforts as a collective group.
LVHM, the parent company of Sephora, has adopted its production line in order to produce 12 tons of hand sanitizer. In addition, LVHM has donated $2.3 million towards the Coronavirus relief cause.
T-Mobile released a $15 plan to assist with those in need of data, talk, and text during this unprecedented pandemic. T-Mobile also announced plans to extend that support to the communities we serve that have seen the impacts of COVID-19 with a focus on supporting youth and those facing hunger as a result of COVID-19.
- T-Mobile is giving up to $500,000 to Boys and Girls Clubs of America COVID-19 Relief Fund through social media and a text-to-give matching campaign through the month of April.
- T-Mobile gave $700,000 to Feeding America’s COVID-19 Response Fund – of that $500,000 came from T-Mobile Tuesdays, a program that thanks customers with exclusive offers, every Tuesday, and $200,000 from the season finale of Slow Cooker Sunday, a weekly Facebook live show hosted by T-Mobile CEO John Legere.
- The T-Mobile Foundation gave $100,000 to the COVID-19 Response Fund hosted by the Seattle Foundation that will rapidly deploy resources to community-based organizations at the frontlines of the coronavirus outbreak in the greater Seattle and Puget Sound region.
- The T-Mobile Foundation is offering a 2:1 match for employees who want to give additional funds to Feeding America or the CDC Foundation that supports the Centers for Disease Control and Prevention’s critical health protection work.